Angry Birds Seasons Moon Festival Update Coming in September

We’ve all been wondering what the next update to Angry Birds Seasons will be. Today, we’ve got answer — and it confirms that China is taking over the world. After the ChinaJoy conference in Shanghai, Rovio announced via Twitter that the next Seasons update will be Chinese themed and include merchandising tie-ins such as the Angry Birds mooncakes.

The Angry Birds Seasons Moon Festival update is now available. Check out the announcement here for more info and to leave comments.

The Angry Birds Seasons “Moon Festival” (it’s unclear if this is the official name) update coincides with the Chinese Mid-Autumn festival which celebrates the largest moon of the year. Traditionally, this event is accompanied by the eating of mooncakes, hence the product tie-in. Rovio says the update will come in early September, with China getting the world exclusive early release (we don’t know long this exclusivity will last). This year the lunar festival falls on September 12th, so we should see it before then.

China is Rovio’s second largest market, so this is a push by Rovio to increase that market share and likely head off pirating. Rovio expects to surpass 100 million downloads in China this year. This will obviously help them achieve that number while simultaneously increase their exposure in China. Per the press release Rovio stated that it is also beefing up its operations staffing in China and is adding strategic partners to its Angry Birds China team. PPW will be handling the licensing while Madhouse — China’s leading mobile advertising network — will help, “expand virtual and real world connections and reach via prime time mobile advertising concepts.”

A big thanks to @ladycrumb in the forum for tipping us off to this.

…and without further adiou, Angry Birds Mooncakes…

Angry Birds Mooncakes

Tags: China, News, Seasons
Category: Angry Birds News & Updates, News, Updates

    Comments (140)

    By lowieowie

    woooooohoooooo

    Rank: Flinger with 45 points
    By chickadee (@chickadee)

    Would LOVE to see Seasons on PC..looks fun..

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    Me too. I think it’ll be available soon.

    Rank: Deputized with 215 points
    By ianbeni04 (@ianbeni04)

    Im really excited to angry birds seasons on PC!!!!!!!!

    Rank: Flinger with 0 points
    By swordfire206 (@swordfire206)

    I’m excited for the Moon Festival update! I thought they would add Halloween ’11

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    They still may add more levels to Halloween. We’ll see.

    By alden

    wen is mity eegl out 4 seasns?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Still no word, sorry.

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Update: It seems like we will see the Mighty Eagle come to Seasons for iOS within the next few days. WOOOO!!!!

    By Hawaiian Bird

    The “Mighty Eagle” is going to be on it. Right?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    For iOS, we expect the Mighty Eagle to land on Seasons in the next couple days — well ahead of the Moon Festival update.

    By pyritenerf

    Will they come out with an update for ab seasons for thanksgiving?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    We don’t know the next Season. The timing seems ok, but perhaps a bit too removed (nearly 3 months).

    By pyritenerf

    This morning, I saw that a couple of achievements popped up in my achievements list on Angry Birds Seasons. Does that mean that the update is nearing?!

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    I think it means the Chinese early-release should be quite soon. Rest of the world a little later I suppose.

    Rank: Flinger with 10 points
    By BoomerangBird (@boomerangbird)

    I wonder what the level layout is going to be? Like a calendar? Or the 15 level thing? Who Knows?

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    I’ve been wondering that myself. Time will tell.

    By AngryBirdsLover

    Hey, I noticed something different in game center a few moments ago! When I went to check on my achievments for AB Seasons, I saw the picture of the AB Seasons app changed! It now shows a Chinese theme instead of a Summer Theme! The Moon Festival update isn’t too far away!

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Yup, hopefully our Chinese friends can let us know when it lands. I hope the “early release” is not more than a couple days.

    By Chris

    Is it possible to create a second iTunes account with China as selected country, then log in to that account on the same iPhone and Download the new version of ABS?

    By Anonymus

    The image is out on game center!:>

    Rank: Flinger with 10 points
    By BoomerangBird (@boomerangbird)

    One of the new achievements for angry birds seasons on game center is “Bunny Hopper” -Break 300 bunnies. Is that some sort of error? It sounds like that should be in ‘Easter Eggs’ not moon festival. I’m not exactly sure about this. Can someone explain? I’m a bit confused. :/

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    There was “Bunny Hunter” for Easter Eggs!, so “Bunny Hopper” is slightly different. Let’s do a little learning though, since back-to-school is approaching. (Source: Wikipedia)

    According to tradition, the Jade Rabbit pounds medicine, together with the lady, Chang’e, for the gods. Others say that the Jade Rabbit is a shape, assumed by Chang’e herself. The dark areas to the top of the full moon may be construed as the figure of a rabbit. The animal’s ears point to the upper right, while at the left are two large circular areas, representing its head and body.

    Rank: Flinger with 10 points
    By BoomerangBird (@boomerangbird)

    Oh I get it, so it’s like a symbol? Right? I guess it would be a good idea to add that to the game

    By AngryBirdsLover

    If you go to Google Images and type in “angry birds seasons moon festival”, a picture of the bunny you’re supposed to smash to get the achievment shows up. It’s in a pic with along with a mooncake, lantern, teapot, and a
    Chinese-ified red bird. It’s a bunny figurine wearing a dress.

    Rank: Flinger with 10 points
    By BoomerangBird (@boomerangbird)

    Oh,thank you

    By Timbo4815

    has anyone noticed the moon festival achievements aren’t in game center anymore?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)
    By Chris

    They are not visible any more, but they are still counted.

    By Chris

    The update is here now, but the achievements are still invisible. :-(

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    I believe that’s because they’re considered “secret”.

    Rank: Deputized with 130 points
    By Numenor (@numenor)

    Missing two parts to the golden mooncake you assemble… no idea where they are.

    Rank: Debriefed with 1260 points
    By M_Pete (@m_pete)

    I know! frustrating. I only have one piece left to find.

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    We will create a list soon.

    By Kkc

    I need one piece too could you tell us now?:)

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    This link should help.

    By Kkc

    Got it! Thanks man.

    By Chris

    Did China really get this update earlier than the rest of the world???

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Not that we know of.

    By Chris

    So the China world exclusive early release was just a joke or what?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Seems unclear.

    Rank: Deputized with 100 points
    By Rosane9 (@rosane9)

    Yessss… finaly here the Moon festival for Ipad and Iphone.

    Rank: DaBomb with 275 points
    By Kidguy (@kidguy)

    Is yhis a one level a day thing? Or the whole 30 levels all together?

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    Got it all.

    By Airport28

    It’s the all levels thing.

    Rank: Gold Flinger with 9830 points
    By Chris (@chriss)

    You can unlock the levels ine by one. There are twice 15 normal levels plus 3 facebook levels.

    Rank: Flinger with 10 points
    By BoomerangBird (@boomerangbird)

    Its finally out!

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    Indeed! We have more info about the update available in the announcement.

    By Airport28

    How do u get the mooncakes? Pleeeeeeeease help!!!!!!!!!!!

    Rank: Sling God with 33310 points
    By Bird Leader (@birdleader)

    Check out the complete walkthrough on how to obtain all the mooncakes.

    By airport28

    Wow you reply really fast! Thank u soooooooooooooo much!

    By sun

    when is angry birds seasons for pc coming out

    Rank: Sling God with 32110 points
    By AMslimfordy (@amslimfordy)

    31 October, 2011: See here.

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