Reply To: Answers from Rovio! Accesories/doubler-ads/New Characters etc.

Home Forums Angry Birds Transformers Forum Answers from Rovio! Accesories/doubler-ads/New Characters etc. Reply To: Answers from Rovio! Accesories/doubler-ads/New Characters etc.

Jasonred79
@jasonred79

The level of “interesting” ads, might have something to do with this following process:

Marketing manager A and marketing exec B:

B: so… How much would it cost to hire a really top quality production team to make an advertisement that will really appeal to lots of viewers and hold their interest?
A: including market research, running it past test groups, collecting data… About $5million? And it’ll take half a year before it’s ready.
B: ouch that’s expensive and slow! …. How about if we just get an average quality team to produce something reasonably good, we skip all the time consuming steps, and just pay Rovio to stick it onto their angry birds game?
A: we can have it ready in 1 week and it’ll cost us $100,000 a month.
B: ding ding ding! A clear choice, 2nd option it is!!!

So… Yeah… There you go, buriedtreasure… Lol…