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What will be the next big initiative from Rovio for the Angry Birds brand?
September 2019 is our next big tentpole event with the launch of the Angry Birds Movie sequel. We are building the licensing programme around this one now and talking to toy companies and long leads about this.
Meanwhile, we are really working on hatchlings and the Hatchlings franchise. We have an animated series on YouTube and TV and had the game Angry Birds Match, featuring the Hatchlings launch. We are building the audience for that, so there is a lot happening with them and then end of 2019 is the movie.