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Just to repeat everything that has already been said. No adds in caves any more. and I agree with @gabe-nestor The annoying gold pig pop up add wasn’t really all that annoying. Endless searching for a golden pig that isn’t there, THAT’S annoying!
So my take (for what it’s worth) Rovio made some sneaky but strategic moves on their part to increase revenue for them by:
-Hiding the golden pig. If you can’t find it, no daily lc.
-Taking away cave add. Again, no more fe, exp potion, or lc.
-Upping the price of the gpm. Rolls are more expensive now.
Time will only tell if it will help our hurt their profits. As for me, I was a bit annoyed. Never the less, feel free to call me a pessimist or a conspiracy theorist. Just some thoughts on 2.0.