Reply To: About the Angry Birds 2 Arena

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AngryPlayer
@angryplayer

@penz Like I said in a thread earlier: The game is on autopilot. Their last remaining developer simply pre-codes dates into the dB to +1 bird level, + another autobuilt world, + whatever arena physics settings they have in store and only comes back to check the game and servers every few weeks (or if there is a crash).

The rest of the time the Rovio CEOs look at the income statement for the month and if they’re not generating enough revenue, they call the programmer to go back in and up all the difficulty levels to try to frustrate players into dumping more cash into the game.

It’s a dream business model of a proverbial cash cow.